I called up an industry colleague and good friend a few days back. I had a technical question regarding liability insurance for a project I was working on. Over the course of the conversation, I was shocked to learn how few states actually require it. As it turns out, only 7 states require liability insurance for licensing. Certainly, franchises and business owners all over the country can and do require it of their employees, but your average independent massage therapist isn’t (in all but 7 states) required to purchase liability insurance.

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I recently had a massage experience in which the music was less than ideal. It was too loud, the speakers were raspy, and it was so intense that I could hardly relax on the massage table.The first thing I did after that massage was to complain about it. I felt as if my money had been wasted and was angry with myself for having not spoken up about the music. To a certain extent, my bad experience was my own fault and I knew it. While the therapist should have warned me of her unique musical preference, I should have spoken up early on. Still, big baby that I am, I whined to friends and colleagues about the massage.

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Let me start this blog out with a small preface: I know that you know how important customer service is. Yet, I am still amazed to see how many of us (consumers, that is) are willing to buy from less-than-stellar customer service teams because we think we are getting a good deal. Thus, we sometimes sacrifice service. Don’t get me wrong, I know that money is often an obstacle in purchasing decisions. I have two kids and I’d like to be able to send them to college someday. Breaking the bank isn’t an option for me either and that means bargain-hunting, but not at the expense of good service. With that said, I implore you to keep in mind that the company and service team that you purchase from now can save you money in the long-term (even when a product – often a massage table– is more expensive upfront).

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