Why Customer Service Matters

Let me start this blog out with a small preface: I know that you know how important customer service is. Yet, I am still amazed to see how many of us (consumers, that is) are willing to buy from less-than-stellar customer service teams because we think we are getting a good deal. Thus, we sometimes sacrifice service. Don’t get me wrong, I know that money is often an obstacle in purchasing decisions. I have two kids and I’d like to be able to send them to college someday. Breaking the bank isn’t an option for me either and that means bargain-hunting, but not at the expense of good service. With that said, I implore you to keep in mind that the company and service team that you purchase from now can save you money in the long-term (even when a product – often a massage table– is more expensive upfront).

The company you purchase from controls things like the warranty and the availability of assistance when/if questions or concerns about your massage table arise. Although you probably won’t be conversing with them regularly, if you ever need to, you’ll want to have chosen a company that falls in line with your values and supports its product. All things being equal where quality is concerned, if I have the choice between two tables and one company stands behind its product with a strong warranty and a responsive customer service team, you’d better believe that I’m going to purchase from it. Even in the case that a table is slightly more expensive to start, I’m still likely to buy from the location that offers me the best long-term advantages (especially a good warranty).

The crux of it is this: Buying from a reputable company with a responsive team is going to make a whole slew of positive differences over the life of your product. So, pay attention to those things. I suspect you’ll be happy you did.